Honda "Paper"
"You never know where a dream will lead you."
The new ad for Honda titled "Paper" is, as always, a sight be behold. Created by ad agency RPA and directed by the ever-talented PES, the story of the company is told through 2 minutes of stop-motion animated brilliance. Centred around the engine the video goes on to showcase Honda's entire history from lawn-mowers to cars and bikes to robotics with a few key milestones along the way. And whilst you're here check out the behind the scenes video of how it was made. Brilliant stuff.
GoodFromYou Honda, RPA and PES