For the good of creativity.

Ideas, creative and design inspiration, curated with care by Steve & Charlie.

Joy will take you further

Joy will take you further

The great new ad for Johnnie Walker by Anomaly sees a dash of joy added to the well-known 'keep walking' campaign in it's new 'Joy will take you further. Keep walking' campaign. Looking at progress for the brand it was felt that the campaign wasn't resonating as strongly after it's 16 year reign and the addition of joy to the walking was the answer.

"The power of joy brings a transformational, new lens on progress, and one that will accelerate Johnnie Walker's momentum in culture" - Karina Wilsher, CEO of Anomaly New York

GoodFromYou Anomaly & JW

Youtube | Anomaly | Johnnie Walker

Channel4 rebrand

Channel4 rebrand

Honda "Paper"

Honda "Paper"

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