Audio Visual : Sonos
Sonos have revealed a clever new visual identity by the talented Bruce Mau Design studio. The Sonos wordmark is a development of the original Sonos identity from 2011, whilst the visual identity is formed by a system of elements designed to compliment the direction the brand is moving in. And move it does! Scroll over the image above and you'll see the background pulsate as if to the beat of music.
'The idea behind it is to reflect the rich diversity of the modern music experience; just as there's a multitude of ways in which you can set up and enjoy a Sonos system, there are any number of ways in which the Sonos identity can be remixed and expressed.'
GoodFromYou Sonos and Bruce Mau